I designed the logo and website for ReadyMade Creative, a new business venture that offers local businesses high quality creative at an affordable price.
“We Do More” branding campaign
Brand Development. Creative Strategy. Copy. Commercial Production
Winner: Communicator Award of Excellence
Village Properties is Santa Barbara's leading independent real estate company. I developed the “We Do More” campaign that separated them from their international competitors.
In 2020 Village Properties achieved a sales volume of $1.8 billion and a 16% market share. That's quite an uptick compared to 1997, Village's first full year in business, when sales volume reached $101 million and a 5% market share. The brokerage is a member of Forbes Global Properties network and was recently recognized by Real Estate Almanac’s T3 Mega 1000 report in the "Highest Average Sales Price By Brokerage" top five national rankings with an average 2020 sales price of $2.2 million.
“A Better Path for You” campaign
Brand Development. Copy. Television. Social.
After seeing work I had done for Cleveland Clinic, Vera Whole Health asked me to work on their new branding with the Belief Agency. Specifically, I was tasked with developing their television and social creative that would be used in six markets across the United States.
The targets were middle-aged mothers, virtually working parents, and retirement-age, blue collar workers.
The result was “A Better Path.”
“Staying at Home Matters” campaign
Brand Development. Creative Strategy. Copy. Commercial Production (date TBD)
As an Oregon founded business, Home Matters Caregiving came to us looking to increase its franchisee business and advertise in multiple states. Their objectives and goals are listed in the brand and creative strategy document I put together for them below.
“Driven to be Different” campaign
Brand Development. Copy. Creative Production
Simi Valley Toyota had a new owner in 2020. He had moved from another state and was shocked by the negative publicity the dealership had in the area. He knew he needed to earn the trust of his new community. He needed a rebrand.
“Road to Simi” was written to convey their story and their philosophy about business.
Because of the success of the campaign, Simi Valley Toyota and I were featured in Brian Pasch podcast “Turn Around Story: Simi Valley Toyota Finds The Perfect Partner” based on success and strategy of client’s “Driven to Be Different” campaign: https://brianpasch.libsyn.com/website/category/turnaround-story-simi-valley-toyota-finds+the-perfect-partner
It’s all about story, and the new owner of Simi Valley Toyota had a good one. I just captured it.
Copy. Video. Photography. Design. Production.
Client facing documents I did for the Category & Client Division team and Multicultural team for Spectrum Reach.
Various Storyboards and art work
